Corporate gifting has many uses and applications. One of the most beneficial implementations is employee appreciation gifts. Activities devoted to supporting the happiness and well-being of the members of an organization are priceless. Propagating joy and a positive work environment should be at the top of the priority list. Healthy workplaces have the most efficient systems in place, high productivity, high profits, and high employee satisfaction. One of the required features of a thriving workplace is employee appreciation gifts.
A study by Snappy and reported by PRNewswir,e surveyed 1,527 Americans ages 18 and up. 75% of surveyors anticipated getting a gift from their employer over the holidays. That is an overwhelming majority of employees expecting a gift as a sign of appreciation. This data highlights the need for gifting. If an organization opts out of giving over the holidays, the results could be detrimental, leading to unhappy team members.
For more information on the power of gifts, check out The Psychology of Giving Corporate Gifts: Understanding Their Emotional Influence
This article will walk you through just some of the vital reasons why promotional gifts for employees are necessary for your brand.
1. Demonstrate Employee Appreciation And Recognition With Promotional Merchandise
Gifting is the backbone of our society. Every year, during specific holidays and events, people anticipate receiving gifts from their loved ones. It turns out that professional relationships operate with similar guidelines to other, more personal relationships. Meaning, gifts are a normal and expected part of a healthy culture. Gifting can send powerful and positive messaging to the recipient of the gift.
According to research, gifts are very well received by employees. Also reported from the study cited above, 57% of surveyors reported their employer gift to be a clear sign of gratitude and appreciation. That means that gifts can be a very effective way to show recognition. Don’t be afraid to reward employees for a job well done!
If you’re looking for employee appreciation ideas, see Gifts for Employees to Boost Morale and Show Appreciation
2. Enhance Company Profits And Thrive Through Employee Satisfaction And Motivation
The people, teams, staff, talent, and employees within an organization are really the core and essence of a brand. When people are happy and thriving, so is the company. This has been proven over and over again by occupational research and literature. When you give to your people, they return it right back to you.
The law of reciprocity can take an organization a long way, or ruin it. When you are kind, respectful, and conscientious towards people, they will return those positive behaviors to you. When people are mistreated, they are less likely to behave positively. It seems like common sense for the human race. However, sometimes employers can forget these simple rules that guide all of us.
If corporate gifting is a simple way to boost employee satisfaction, then it should be a no-brainer for top management. The research cited earlier also concluded that 78% of employees had increased job satisfaction after receiving a meaningful gift from their employer. That means that the overwhelming majority of employees with feel appreciated, and even like their job better after receiving a gift.
3. Build A Positive Work Environment And Superior Work Culture
Having a positive work culture and climate is vital for a successful business. There are many qualities of a positive work environment.
Here are some of the components of a healthy workplace:
- Physical and psychological safety
- Fair wages
- Open and effective communication
- Supportive and empathetic leadership
- Adequate appreciation, recognition, and gratitude
- Healthy and positive relationships throughout an organization
- Work-life balance
- Satisfaction with work activities
In reviewing the list above, “Adequate appreciation, recognition, and gratitude†almost certainly requires gifting at some point in time. When employee appreciation gifts are utilized, 70% of employees report a boost in morale. There is a massive positive impact when employers are generous with their employees.
4. Strengthen Professional Relationships With Promotional Gifts For Employees
Having genuinely positive relationships between management and subordinates can be extremely tricky. These complex relationships require constant check-ins, re-evaluation, communication, quality control, and time to build. One disagreement or unpleasant situation can negatively impact a relationship indefinitely. Mutual respect is imperative to effective communication and collaboration to get the job done. Offering an olive branch, treat, or token of appreciation can go a long way.
Most people know that gifting can be challenging, especially in professional settings. 51% of people admit to experiencing some stress when it comes to selecting gifts. That doesn’t mean people stop doing it! That’s part of the gesture! Taking the time to think of a thoughtful gift and then giving it is extremely kind. 55% of survey recipients said they reflected fondly on the person who gave a gift to them in the workplace. That suggests that offering a little something to say you care can really mean a lot to someone.
5. Support Safety, Health, And Well-Being Through Corporate Gifts For Employees
In occupational health, the collective effort to support the safety, health, and well-being of employees is called Total Worker Health. It’s all the rage right now, and the government, alongside corporations, are investing millions into figuring out how to take better care of people.
Your brand can show that you care for your employees by providing promotional products that support safety, health, and well-being.
Here are some brand promotion ideas with a health and well-being theme:
Exercise Equipment Or Gear
- Yoga Mats
- Yoga Blocks
- Running Phone Carrier
- Weights
- Workout Gloves
- Water Bottles
Exercise Apparel
- Running Clothing
- Yoga Clothing
- Sweats
- Windbreakers
Camping Equipment
- Camping Packs
- Picnic Blankets
- Travel Folding Chairs
- Sleeping Bags And Sleep Gear
- Tents
Travel Equipment
- Luggage
- Backpacks
- Fanny Packs
Healthy Sleep Accessories
- Sleep Blinders
- Noise Machines
- Cozy Blankets
- High-Quality Pillows
Spa Or Relaxation Themed Gifts
- Essential Oils
- Diffusers
- Bath Kits
- High-Quality Pillows
- Cozy Towels Or Bathrobes
Ergonomic Desk Accessories
- Ergonomic Mouse And Keyboard
- Back Or Seat Pillows
- Desk Organizing Accessories
Any Kind Of Branded PPE
And more!…
In Conclusion, Boost Your Brand Reputation With Promotional Products and Gifts!
After all is said and done, when you utilize corporate gifts for employees, your brand looks fantastic! You can boost brand exposure, allegiance, and loyalty all in one action. If you’re looking for employee appreciation ideas, let Social Imprints be your guide. As leaders in the industry, we can help you find the best gifts to suit your needs.
For help picking out promotional gifts for employees, reach out to bizdev@socialimprints.com, and one of our product specialists will be in touch!
